How to Market with Niche Auction Sites

Online auctions are big business. But they can be big headaches.

During the past year, trading in online commerce was valued at $60 billion, according to *Business Standard." Online trade among small businesses makes up 1 per cent of USA*s GDP (Gross Domestic Product) and is expected to reach 10 per cent or $400 billion of USA*s GDP by 2010.

"But setting up and maintaining operations on huge auction sites like Ebay is not always easy," said Rich Moc, owner of Performance Cars at Pcars.com, a niche automotive auction site. "People can spend a lot of time sifting through cluttered pages of auctions, bidding, setting up accounts and managing multiple, confusing and expensive fees that can take an accountant to figure out. And trying to figure out how to submit a simple email or place a quick call for help can be a pain in the neck."

The solution or pain relief for big auction headaches? Smaller, niche sites with personalized service. For example, Performance Cars offers easier management, one-on-one help and plenty of options to help with automotive solutions and aftermarket selling. Some of their auction tips are:

  • Customer Service - When you have an item listed and a potential buyer contacts you with a question, respond quickly. It is important and actually critical to your success to check your email account several times a day. Answering a question could be the difference between you getting the sale or the buyer going someplace else.

  • Description - When you list your item(s), write an accurate description. No need to write long paragraphs of rambling information. But do provide exact measurements, colors, condition, etc. Be precise.

  • Exceed Expectations - You want every customer to be happy. So do a little more research on shipping, or negotiate on price. But remember that the customer is the reason you will have success. Be prepared to go the extra mile and provide superior service every time.

  • Digital Images - While auctions without photographs can and do sell, auctions with photographs sell much better. People like visualizations and want to see what they will get with their money. Make sure your photograph is clear, focused and offers more than just a straight view.
With Pcars.com, sellers can instantly create their own account and setup their own homepage. Next they add their product information and links. Then upload images, up to eight photos included with the no-cost membership. That*s it.

"It is THE BEST site to host photos and one of the best to sell and buy things for your car!" shared Lefteris from Greece who sells Jewels for Porsches regularly on Ebay and now on Pcars.com, too. "And the site is very easy to use."

The site is developing to meet needs of the buyers and sellers. In the works are Photo Gallery for hosting pictures, AV Center for racing videos, and a Forum for comments and sharing automotive tips.

"As a seller I find the PCARS site very easy to list and I like that I can have large photos for my items," Lefteris explained. "I use Ebay also, but I find the PCARS site much, much better. I*m here to stay."

Progressing Discount Price Plan

Also under way is a new Progressing Discount Price (PDP) plan. Sellers will have the option to list their prices so that they decrease over time, while waiting for someone to buy. This option benefits the sellers by allowing them to discount their inventories as time progresses. Additionally, this ensures that inventories may get sold at the end of the listing period (usually 30-day). The benefit for the buyers is that they get to buy the items cheaper the next day if the items have not been sold. Here is an example with this option: http://www.pcars.com/autos/partview.php?view=65.

For more tips and to sign up for a new account, visit http://www.pcars.com or contact Rich at mailto:staff@pcars.com or Diana at mailto:db@ohiohelp.net ; call: (626) 688-1919.

About The Author

By Diana Barnum, CEO of http://OhioHelp.net, inviting automotive sellers and buyers to setup Dealer Accounts and Private Party Accounts at http://www.pcars.com and see how simple the site works. They can sell and buy new and used performance vehicles, parts, accessories and auto care products of all types, quickly & easily online.

In The News:
Powered by Feedzilla
Your Ad Here


Websites For Sale

Master Resell Rights Ebooks

Dropship Your Way to Success

Many people know they would like to start an Internet... Read More

Drop Ship Your Way to eBay Profits

One of the most difficult things to do when looking... Read More

3 Unusual Formats For Auctions on EBay

eBay users are accustomed to only two "standard" formats for... Read More

What YOU Must Know About The Advantages And Pitfalls Of Dropshipping

The following may be the most important information about dropshipping... Read More

A New Definition of Buyer Beware

"Who's Suzie?"My wife Katrina had been acting strangely ever since... Read More

Join the Home-Based Business Revolution

Greetings, Friend. So you've decided to go into business. Great.... Read More

The Top Ten Tips For Auction Success!

If you were to look through eBay, or any other... Read More

Why Ebay Is The Best Place To Make Your First $1000 Online

I'd like to begin with a question ? and I'll... Read More

The Benefits of Buying and Selling Locally

Shop at a flea market in Oaxaca, Mexico. Trade with... Read More

Bananas - Your Source of eBay Packing Materials!

This is the most boring stage of the process and... Read More

12 Tips To Make Your eBay Business More Profitable

Sometimes it's the simple things that can make your eBay... Read More

Smart Ways Your Business Can Benefit From Online Auctions

It seems as if everyone is talking about online auctions.... Read More

Game Theory, Nobel Prize, & Auctions - Auction Primer Series ? Part 1

William Vickrey, highly regarded as the founder of auction theory,... Read More

Online Auctions: How To Generate Fast Traffic From Online Auctions

Have you ever participated in any online auctions?Yes, people are... Read More

5 Secrets for Increasing Auction Profits

1. Include your ebay seller name, store, and website information... Read More

How To Profit Using eBays Saved Search Feature

Did you know that eBay will help you locate products... Read More

How Professional Ebay Auction Templates Can Boost Your Ebay Sales

Do you like to sell on eBay ? It's easy... Read More

Auctions Make Money!

An untapped online business resource--outside of your basic Yahoo and... Read More

From Ebay Zero to Power-Selling Hero: How To Learn New Tricks Without Spending

The Internet is the fastest-changing marketplace on earth. Million-dollar ideas... Read More

How To Sell On Ebay: Pricing Strategy

Many new Ebay sellers make one of two mistakes: either... Read More

Your Junk is Another Persons Gold

Saving money can be quite hard to do if you... Read More

The International Affiliate Program of EBay

eBay trades in more than 33 international countries with over... Read More

Taking Paypal on eBay

Accepting Paypal as a payment method might increase your selling... Read More

eBay Online Auction Sniping Secrets

Since their introduction several years ago, online auctions, such as... Read More

Profitable Paper Piecing on eBay--Part 1

Why sell paper piecings on eBay?eBay is a great way... Read More